Small Business Experience Officer

Louis is a seasoned brand builder and e-commerce specialist with significant start-up and consumer product goods experience. His major areas of specialty include social media, e-commerce, organic growth, digital marketing, marketing operations, partnerships, business start-up, pitching, brand strategy, brand development and product development, as well as online marketplaces (Amazon), wholesale, sourcing, manufacturing, and logistics.

Louis has worked with some of Australia’s largest challenger brands and direct to consumer businesses. He also founded and built Australia’s first digitally-native sustainable personal care brand – helping establish the category in fashion, beauty, and lifestyle retailers for the first time in history. Passionate about marketing technology, Louis also played a pivotal role in creating an e-commerce partnerships-marketing platform that enabled e-commerce businesses to grow in new ways.

As a dedicated business advisor, Louis loves making the complex simple and helping businesses unlock their full potential.